This June marks the 25th corporate anniversary for MSC Indonesia. Since its inception in 1996, the company has been catering to the growing export and import needs of local shippers.
Today the company has six offices in the country – in Belawan, Palembang, Panjang, Jakarta, Semarang and Surabaya – which are located close to the main ports of Indonesia. Its business coverage is also boosted by third-party representation in Padang, Batam, Solo, Bandung, Makassar, and it is planning to start a tie-up with an agency in Bali.
MSC’s service coverage has grown over the years and it now offers eight weekly shipping services, connecting Indonesia ports with transshipment hub ports in the region such as Singapore, Tanjung Pelepas in Malaysia and Yantian in China. Popular services include the Seahorse service, which enables efficient shipment of cargo from Indonesia to the major markets of US East Coast and US West Coast. With its direct connection to Yantian, the Seahorse service also supports the fast-growing trade between China and Indonesia. Other strong offerings also include the two weekly direct services – Capricorn and Kiwi Express – which connect Indonesia ports to ports in Australia and New Zealand.
Statistics from PIERS show that MSC is the number one carrier in 2020 for Indonesia exports to US East Coast with a market share of 18.47% and to the US Gulf Coast with a market share of 28.38%. Container Trades Statistics (CTS) figures also show that MSC is the leader for Indonesia exports to East Mediterranean and Black Sea with a market share of 26.7% and to West Mediterranean and North Africa with a market share of 24.3%.
“We take great pride in what we have been accomplished in the past 25 years. Our solid growth reflects that our customers see value in what we offer. We would like to express our thanks to our customers and business partners, without whom we could not have achieved this milestone,” said Dhany Novianto, Managing Director of MSC Indonesia.
“Going forward, we see opportunities to offer a greater variety of services, such as intermodal services, which includes trucking and customs clearance. We aim to build a one-stop shop, catering to the transport and logistics needs of our customers,” Dhany added.
Having an innovative mindset
Recently in April, MSC globally launched the MSC Electronic Bill of Lading (eBL), where parties involved in a cargo shipment booking can manage the bill of lading electronically through a blockchain platform, in a quick and cost-efficient manner.
The company has been increasingly rolling out digital solutions. In Indonesia, MSC rolled out an electronic Delivery Order (eDO) platform in 2019 which enables Indonesian importers to easily and instantly download a copy of the import Delivery Order online, without the need to make a trip to MSC’s office to get the hard copy.
Dhany remarked, “Digital solutions are highly essential as many of our customers are still working from home due to the ongoing pandemic. Digitalisation is the way forward and we will continue to explore more new online solutions and to push out new features on our eBusiness portal, myMSC, so as to provide greater efficiency, transparency and more options for our customers.”