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Indonesia Ferry Backs MSMEs Growth With Sustainability Drive

State-owned ferry operator PT ASDP Indonesia Ferry is using a national procurement forum to broaden market access for small businesses and promote environmentally focused entrepreneurship as pressure grows on companies to support inclusive economic growth.

At the Inabuyer 2026 exhibition held May 5–7, ASDP showcased several micro, small and medium enterprises, or MSMEs, fostered through its partnership programs, highlighting efforts to strengthen local supply chains and improve the competitiveness of smaller Indonesian businesses.

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The event, backed by the government, serves as a meeting platform between buyers and suppliers aimed at integrating procurement networks and accelerating the growth of domestic enterprises.

ASDP President Director Heru Widodo said the company’s participation reflects a broader strategy to help smaller businesses expand commercially through stronger market exposure and collaboration opportunities.

“Collaboration between state-owned enterprises, the government and business actors is important to create an inclusive, resilient and competitive business ecosystem,” Heru said Wednesday.

Among the featured businesses was Mutiara Craft, an MSME supported by ASDP through a partnership with recycling platform Plastic Pay. The business produces handicraft products made from processed plastic waste, part of a wider push to encourage circular-economy practices.

The initiative uses Reverse Vending Machines, or RVMs, linked to the Plastic Pay application, allowing consumers to exchange used plastic bottles for digital reward points redeemable as electronic money. The machines have been installed in several public locations, including ASDP’s headquarters.

ASDP said the program has collected more than 3 metric tons of plastic waste since its launch in 2023, equivalent to more than 161,000 plastic bottles gathered from over 900 participants.

The company said the initiative also helped reduce carbon emissions and limit the amount of waste ending up in landfills and waterways, aligning with broader sustainability goals increasingly adopted by Indonesian state-owned enterprises.

Windy Andale, ASDP’s corporate secretary, said the program combines economic empowerment with environmental awareness by encouraging public participation in waste management while supporting small-business development.

The company said the initiative supports several United Nations Sustainable Development Goals, including economic growth, climate action and marine conservation.

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Indonesia has been pushing state-owned companies to play a larger role in supporting MSMEs, which account for the vast majority of businesses in the country and remain a key source of employment and domestic economic activity.